How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 30.06.2025 04:07

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Perception
A father of 3 felt healthy. Then a routine screening found a rare, deadly illness. - CBS News
Processes
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Harvard study warns: Common napping habits linked to higher death risk - Times of India
Good marketing is doing this well.
People
Place
Bruins Hire Former Forward Marco Sturm As New Head Coach - NESN
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Product
Price
Wall Street warns Trump aides the GOP tax bill could jolt bond markets - The Washington Post